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What your free financial audit
and strategy looks like


Financial & Tax Audit

we conduct comprehensive audits across all financial areas of your small business. Our goal is straightforward: to minimise your tax burden and maximise your profits. We dive into everything We including revenues, debts, insurance, payroll and all your assets (plus more) finding ways to optimise cash flow. We also assess your financial statements, look at the way your business is setup and structured from an accounting perspective, seeking out profit opportunities you may have missed.


Your Financial Growth Strategy

We create a detailed, easy-to-follow plan that focuses on boosting your business’s profits and cutting down on taxes. We dive into finding ways to trim expenses and enhance earnings. The plan includes how you can improve cash flows, managing debts effectively, and make sure all actions are legally sound to avoid penalties. We also focus on safeguarding your business from financial risks and advising on smart, safe investments. Depending on your goals, we can look at suggestions to streamline operations and go into future financial planning.


Consultation On Strategy

We schedule a dedicated session to discuss your personalised plan and take you through everything. Our step-by-step walkthrough is designed to clarify all aspects of the plan, addressing any queries you might have. We ensure you will come out feeling confident, and our expert team will be able to implement this plan when you are ready to do so, obligation-free.


Hear from our customers

Our E-commerce Accounting Services


At Count On Us Accounting, we specialise in bookkeeping for small businesses. Our services encompass establishing a tailored chart of accounts, adeptly managing your expenses, and ensuring compliance with local and regional tax regulations. We navigate through the multifaceted task of reconciling various income streams, while vigilantly monitoring your expenditures to enhance your bottom line. Our meticulous expense tracking extends to all your investments, offering you lucid insights into your financial performance. Our financial reporting enables you to make informed, timely decisions, ensuring a seamless financial management experience.

Business Advisory & Strategy

In our Business Advisory role, we provide specific guidance to bolster your small business’s success. We assist you in navigating through the dynamic business landscape, offering advice on crucial aspects like pricing strategies, inventory management, and more. We transform your data into actionable insights that drive growth. From optimizing your investments to streamlining your operations, we provide strategic recommendations that enhance efficiency and profitability.

Tax Planning & Asset Protection

Count On Us Accounting excels in tax planning and asset protection for small businesses. Our strategies are crafted to safeguard your assets and minimise tax liabilities. Understanding the unique tax rules applicable to various industries, we identify opportunities for tax savings and ensure compliance. We also guide you in structuring your business to optimally protect your assets, ensuring the financial strength of your business. With us, you gain a partner dedicated to enhancing your profits while safeguarding your assets.

Financial Statements & Tax

We specialise in crafting financial statements and managing tax services for small businesses. Our team navigates through your complex tax requirements, dealing with various tax laws pertinent to your business locations. We ensure you’re meeting all your tax obligations and identify opportunities to optimise your tax position. From reconciling GST and PAYG to coordinating trust distributions, our primary aim is to enhance your business’s financial health, allowing you to focus on its growth.

Virtual CFO Services

Our Virtual CFO Services offer small businesses the financial expertise they need without the full-time commitment. We assist you in analysing sales trends, customer behavior, and operating costs to optimise your profitability. From providing insights on cash flow management to monitoring key performance metrics, we guide your financial strategy. Utilizing real-time data and detailed financial forecasts, we support decision-making, risk assessment, and strategic planning, acting as your financial ally.

New Business Setup

We simplify the process of setting up your new small business. Providing guidance on selecting the optimal business structure for tax efficiency and liability protection, we navigate through the maze of registrations, business licenses, and other compliance requirements specific to your industry. From establishing an effective management system to setting up seamless integration with your chosen platforms, we ensure your startup is equipped with a solid financial foundation from day one.

We work with any software, platform or program, such as:

Get A Free Financial Audit & Strategy To Grow Your Business

  • Complete Financial & Tax Assessment
  • Consultation to Understand Your Business Goals
  • Complete Financial Strategy To Maximise Growth

Why choose Count On Us?

E-Commerce Business Focus

We live and breathe e-commerce. Our specialisation in the e-commerce sector comes from years of hands-on experience working with successful online stores. We understand the unique challenges and opportunities you face every day, from inventory management to sales tax compliance. Our in-depth knowledge of the e-commerce landscape enables us to deliver customised solutions that address your specific needs.

Genuinely Personalized Approach

We consistently take the time to understand your business, life, goals, and pain points. Our personalised attention ensures that we create customised strategies aligned with your specific requirements. With Count On Us, you’re not just a number – you’re a valued partner that every member of our small team “buy’s in to”.

Financial Clarity

Our experienced team provides you with the tools and expertise to gain a clear understanding of your finances. With our guidance, you’ll make informed decisions, optimise profitability, and achieve your financial goals. We believe that financial clarity is the foundation for long-term success.

Support for Growth

As your trusted partner, we act as an extension of your team. We understand your unique business needs and tailor our services to fuel your growth. With our guidance, you’ll navigate challenges, seize opportunities, and achieve long-term success. Count On Us to be there every step of the way.

Business Expertise That Matters

Our team of experienced accountants and tax professionals bring in-depth knowledge and expertise to meet your business’s financial needs. Being small business owners and managers ourselves, we bring a powerful perspective that most accounting teams simply can’t. You’ll gain confidence in your financial decisions and maximise your financial potential with a partner that understands your journey.

About Us

Meet Viral Shah, Founder of Count On Us Accounting

Meet Viral Shah, the man behind Count On Us Accounting. Viral is more than an accountant; he’s an experienced entrepreneur and understands the ins and outs of running an e-commerce business, just like you. Viral spent almost a decade as a manager in an accounting firm before venturing into the world of e-commerce startups. This firsthand experience gave him unique insights into the specific challenges and opportunities that e-commerce business owners face every day.

In 2018, he founded Count On Us Accounting, putting his financial expertise and e-commerce experience to work. Viral isn’t just about crunching numbers. He provides actionable financial insights to help e-commerce businesses grow and overcome challenges.

Viral is a Chartered Accountant, Registered Tax Agent, ASIC Agent, and also holds a Diploma in Financial Planning. But what truly sets him apart is his experience in e-commerce and his commitment to helping e-commerce businesses succeed.

When he’s not helping e-commerce businesses thrive, Viral enjoys sports, travel, spending time with his family, and a good cup of coffee. He loves brainstorming and is always ready to collaborate on new ideas.

Choosing Count On Us means choosing a partner who understands your e-commerce journey. With Viral and his team, you’re not just getting an accountant; you’re gaining a partner who’s dedicated to making your e-commerce business a success.

Choosing Count On Us means choosing a partner who understands your e-commerce journey. With Viral and his team, you’re not just getting an accountant; you’re gaining a partner who’s dedicated to making your e-commerce business a success.


Have more questions?


Book your free audit & strategy today!

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